WhatsApp broadcast cost estimator
Planning a bulk campaign? See exactly what it costs — per message, per thousand, per campaign and per month.
How many opted-in contacts you message per campaign
Estimate in USD, per delivered template message, using stored rates last updated 2026-06-10. Verify Meta's current rate card before sending. Tenreply has no platform charge during beta; Meta charges remain separate.
What does a WhatsApp broadcast cost?
Meta may charge for each delivered template message according to the destination market, category, and current pricing rules. The estimator uses the stored rate card as a planning input. Verify the current official rate and effective date before sending.
Three ways to lower your broadcast costs
- Segment your audience — sending to 2,000 engaged contacts beats blasting 10,000 cold ones, in both cost and conversion.
- Use utility templates where appropriate — order and delivery updates shouldn't be paying marketing rates.
- Retarget responders carefully — follow Meta's current customer-service-window and template rules, and verify current charges in Meta's official pricing documentation.
Tenreply broadcasts include audience segments, personalization variables, delivery analytics and retargeting — so every campaign dollar works harder.
More free tools
Ready to manage every customer channel?
WhatsApp inbox, CRM, automation, analytics and social publishing in one place.
Get started →